Free course · Digital Business
Entrepreneurship Starter
A free introduction to starting a small business: validating an idea, building a simple brand, a one-page business plan, mobile-first operations and everyday digital tools.
Free · self-study · no certificate
About 5 hours
2 modules · 5 lessons
What you will be able to do
- Test a business idea with real customers before spending
- Write a one-page business plan
- Set up simple digital tools to take and track orders
Who it's for
- Aspiring and early-stage business owners
- Youth and women's groups starting income activities
Before you start
None.
Module 1 · about 120 minutes
Shaping the Business
Startup basics, digital business models and planning.
- Validate an idea
- Write a one-page plan
Module 2 · about 80 minutes
Running It Day to Day
Mobile operations and practical digital tools.
- Track orders on a phone
- Set up a basic business toolkit
Further learning
- Start and Improve Your Business (ILO) — The International Labour Organization's entrepreneurship training programme, with Generate, Start, Improve and Expand Your Business packages.
- The Business Model Canvas (Strategyzer) — The nine-block canvas used in Beginner module 2; the template is free to download.
- Write your business plan (US Small Business Administration) — Compares traditional and lean one-page business plans.
Continue with a full program
- Entrepreneurship & Digital Business — Learn to start, manage, and grow a digital business with modern tools and strategies.
- E-Commerce & Online Business — Set up online stores, handle digital payments, and manage product delivery coordination.
- Financial Management & Digital Accounting — Master bookkeeping, payroll, budgeting, and financial reporting with digital tools.
Want the full Entrepreneurship & Digital Business program?
This free course is an introduction. The full program is taught live by an instructor, with practical assignments, assessments, projects and a certificate.
See the Entrepreneurship & Digital Business program