Intermediate level · Module 6: Presentation and Stakeholder Briefing Project · Lesson 1 of 3
Storytelling and Data
Combine stories and numbers to persuade.
In this lesson you will
- Use stories to make points memorable
- Present data clearly
Key concepts
story structureone key numbersimple chartsfinding titles
The lesson
A short story — a person, a problem, a change — makes a point memorable.
Pair stories with data: one key number per slide, simple charts and titles that state the finding.
Check every figure and cite sources.
Step by step
- Choose a story.
- Choose key numbers.
- Design two data slides.
- Check figures.
Practice activity
Prepare the story and data slides.
Expected result: Persuasive, accurate slides.
Check your understanding
-
What should a data slide's title state?
Show answer
The finding.
-
Why pair stories with data?
Show answer
Stories are memorable; data is convincing.
Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.