Beginner level · Module 2: Profiles, Proposals and Client Communication · Lesson 1 of 3
Building a Strong Profile
Make clients want to hire you.
In this lesson you will
- Write a client-focused profile
- Show evidence of skill
Key concepts
headlineoverviewskills and portfoliohonesty
The lesson
A headline states what you do for whom: 'Logo and social media designer for small businesses'.
The overview speaks to the client's needs, shows how you work and links to portfolio samples.
Be honest: never claim experience or qualifications you do not have.
Step by step
- Write a headline.
- Write a client-focused overview.
- Add skills and samples.
- Peer-review.
Practice activity
Write your profile.
Expected result: A clear, honest, client-focused profile.
Check your understanding
-
What should a headline state?
Show answer
What you do and for whom.
-
Who should the overview focus on?
Show answer
The client and their needs.
Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.