Intermediate level · Module 2 of 6 · 16 guided hours
Winning More Clients
Improve proposals, reach clients directly and build referrals.
Learning objectives
- Improve proposal win rates
- Reach clients directly on LinkedIn and networks
- Build a referral network
Topics
- proposal tracking
- win rate
- LinkedIn profile and posts
- direct outreach
- referrals
- local networks
Lessons
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Lesson 1 Improving Proposal Win Rates
Learn from your proposals and win more.
proposal logreply and win ratesjob selectioniteration
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Lesson 2 Direct Clients and LinkedIn
Find clients outside freelance platforms.
LinkedIn profileuseful postspersonal outreachfollow-up
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Lesson 3 Building Referrals
Turn happy clients and contacts into a source of work.
happy clientsreferral requestspartner freelancerscommunities
Practical activity
Track proposals for two weeks, improve your LinkedIn profile, send five personalised outreach messages and plan referrals.
Expected outcomes
- More replies and wins
- Clients beyond platforms
Assessment
Proposal tracker, LinkedIn profile and outreach reviewed.
Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.