Graphic Design · Advanced level

Advanced level · Module 6: Capstone: Complete Brand Package · Lesson 3 of 5

Applications

Apply the identity across the brand's touchpoints.

In this lesson you will

  • Design key applications
  • Check consistency

Key concepts

printdigitalsignagemerchandise

The lesson

Design applications across print, digital, signage and merchandise.

Check consistency against the system rules.

Prepare production-ready files.

Step by step

  1. Design print items.
  2. Design digital items.
  3. Design signage and merchandise.
  4. Prepare files.

Practice activity

Complete the applications.

Expected result: Consistent, production-ready applications.

Check your understanding

  1. Name four application areas.

    Show answer

    Print, digital, signage and merchandise.

  2. What should applications be checked against?

    Show answer

    The identity system rules.

Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.