E-Commerce & Online Business · Beginner level

Beginner level · Module 2 of 5 · 11 guided hours

Product Listings and Store Setup

Present products with clear photos, descriptions and prices.

Learning objectives

  • Take good product photos with a phone
  • Write clear, persuasive descriptions
  • Organise and price a catalogue

Topics

  • lighting and background
  • angles and details
  • descriptions and specifications
  • sizes and variants
  • pricing displays
  • catalogue organisation

Lessons

  1. Lesson 1 Product Photography with a Phone

    Take clear, attractive product photos without special equipment.

    natural lightplain backgroundangles and detailshonest editing

  2. Lesson 2 Writing Product Descriptions

    Describe products so buyers can decide confidently.

    benefits and featuressizes and materialscare instructionskeywords

  3. Lesson 3 Pricing and Organising the Catalogue

    Show prices clearly and make products easy to find.

    visible pricesvariantscategoriesstock status

Practical activity

Photograph and list ten products with descriptions, prices and categories.

Expected outcomes

  • Professional product listings
  • An organised catalogue

Assessment

Listings reviewed against a quality checklist.

Free taster lesson Online Store Setup & Product Branding Read a free self-study lesson on this topic in the Free Course Library.

Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.