Beginner level · Module 5 of 5 · 10 guided hours
E-Commerce Platforms
Use WhatsApp Business catalogues and compare store platforms, and complete the level project.
Learning objectives
- Set up a WhatsApp Business catalogue
- Compare Shopify, WooCommerce and marketplaces
- Complete the Social Commerce Shop Launch
Topics
- WhatsApp Business catalogue
- carts and catalogue links
- Shopify
- WooCommerce
- marketplaces
- project completion
Lessons
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Lesson 1 WhatsApp Business Catalogue
Sell from a mobile storefront inside WhatsApp.
cataloguecartcatalogue linksquick replies and labels
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Lesson 2 Shopify, WooCommerce and Marketplaces
Know when and how to move beyond social selling.
hosted vs self-hostedcostspayments availabilityeffort
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Lesson 3 Shop Launch and Review
Launch the shop and learn from the first two weeks.
launchsales logenquiry-to-sale ratelessons
Practical activity
Build the WhatsApp catalogue, compare store platforms and complete the level project.
Expected outcomes
- A working social shop
- Informed next-step choices
Assessment
Level project assessed against its criteria.
Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.